The pioneering loyalty program invites members to connect more deeply with Caruso through exclusive access to the company’s lauded collection of retail, residential, resort and restaurant destinations
Sept. 22, 2022 (LOS ANGELES) – Caruso, one of the largest and most admired privately held real estate development and hospitality companies in the United States, announced today the launch of Caruso Signature. The ground-breaking program connects the Caruso experience – across retail, resort and residential – through a single platform, and reflects the company’s mission to continually redefine the shopping and lifestyle experience.
An industry first, Caruso Signature rewards members when they shop, dine, visit and even live at Caruso destinations. Powered by Fidel API’s financial infrastructure platform, guests and residents alike can earn “Caruso Coin” with every swipe of a credit card. The program currency can be spent within the World of Caruso, including coveted experiences like a stay at Caruso’s five-star luxury beachfront resort Rosewood Miramar Beach, restaurant and dining perks at premier shopping destinations The Grove, The Americana at Brand and Palisades Village, and advanced access to its beloved Santa Houses.
“We have been committed to the guest experience from day one,” said Corinne Verdery, CEO of Caruso. Meeting our customers where they are and where they are going is fundamental to our core philosophy. Caruso Signature not only allows our guests to earn when they eat, shop, vacation, work and live with us but rewards them with personalized offerings and services we know they will love. We’re proud to yet again introduce a new gold standard and continue our track record of innovating across retail, hospitality, and residential environments.”
Member benefits include preferred parking spaces, personalized offers and events and preferential access to Caruso’s award-winning Concierge services. True to Caruso’s customer-obsessed mission, Caruso Signature is easily accessed via a new, custom mobile application and website that serves as a hub for member benefits and engagement. The streamlined experience allows members to interact and earn rewards, learn about property events and offers, and receive specially curated content right in the palm of their hand.
“With Caruso Signature, customers earn rewards as they shop, eat or stay at any Caruso destination,” adds Dev Subrata, CEO of Fidel API. “By leveraging the Fidel API platform, Caruso has created a simplified rewards experience that engages users at the swipe of a card at any of its worldwide locations. Fidel API is delighted to collaborate with Caruso and create a consolidated rewards experience for Caruso’s customers.”
For more information, please visit CarusoSignature.com.